At Marthaler Toyota of Ashland, we’re proud to serve drivers throughout Ashland, WI, and the surrounding areas with a dealership experience that puts people first. Shopping for a new vehicle should be exciting, not stressful, and that’s precisely what we aim to deliver. Whether you’re searching for the versatility of a Toyota RAV4, the adventure-ready 4Runner, the hardworking Tundra or Tacoma, or a commuter favorite like the Camry or Corolla, you’ll find it right here in our showroom. Our fantastic team is always ready to answer questions and help match you with the perfect fit.
A Wide Selection of New & Used Toyota Vehicles
We know that every customer’s needs and budget are different, which is why we carry a wide selection of New & Used Toyota vehicles. For drivers seeking the reassurance of a manufacturer-backed warranty, our certified pre-owned Toyotas provide added confidence with every mile. And if affordability is top of mind, you’ll love our lineup of vehicles priced under $30K. Don’t forget to explore our rotating vehicle specials—we update them often to help you save on popular models like the Camry, Tacoma, and more.
Service You Can Trust
Your Toyota is built to last, but regular repairs and maintenance are key to keeping it performing at its best. That’s where our dedicated Auto Service center comes in. From routine oil changes and wiper blades to brake repairs and significant work, our factory-trained staff uses genuine Toyota parts and has the tools and knowledge to get the job done right. We also offer service specials that make it easier to stay on top of maintenance without straining your budget. When you bring your vehicle to us, you’ll have peace of mind knowing it’s in the hands of experts who know Toyota vehicles inside and out.
Convenient Financing Options
Financing a vehicle doesn’t have to feel overwhelming. At Marthaler Toyota of Ashland, we make the process straightforward and transparent. Our finance team collaborates with a vast network of lenders to offer flexible options for every customer, regardless of their credit history, whether they have excellent credit or are just starting. Plus, with tools like our online payment calculator, you can get a clear picture of your budget before visiting the dealership. It’s all part of our commitment to making your buying experience as smooth and straightforward as possible.
Why Drivers Choose Us
When you put it all together—our wide selection of new Toyota models, extensive used inventory, certified pre-owned options, vehicle specials, trusted service center, and flexible finance solutions—it’s easy to see why drivers in Ashland and beyond choose Marthaler Toyota of Ashland. We’re here to help you find the right car, keep it running for years to come, and make sure every step of ownership feels supported. Stop by today and experience the difference of working with a dealership that truly puts its customers first.
Shop Your Favorite Vehicles
| Day | Open | Closed |
|---|---|---|
| Monday | 8:00AM | 8:00PM |
| Tuesday | 8:00AM | 8:00PM |
| Wednesday | 8:00AM | 8:00PM |
| Thursday | 8:00AM | 8:00PM |
| Friday | 8:00AM | 8:00PM |
| Saturday | 8:00AM | 5:00PM |
| Sunday | Closed | Closed |
| Day | Open | Closed |
|---|---|---|
| Monday | 7:30AM | 5:00PM |
| Tuesday | 7:30AM | 5:00PM |
| Wednesday | 7:30AM | 5:00PM |
| Thursday | 7:30AM | 5:00PM |
| Friday | 7:30AM | 5:00PM |
| Saturday | 7:30AM | 2:00PM |
| Sunday | Closed | Closed |
| Day | Open | Closed |
|---|---|---|
| Monday | 7:30AM | 5:00PM |
| Tuesday | 7:30AM | 5:00PM |
| Wednesday | 7:30AM | 5:00PM |
| Thursday | 7:30AM | 5:00PM |
| Friday | 7:30AM | 5:00PM |
| Saturday | 7:30AM | 2:00PM |
| Sunday | Closed | Closed |
2301 Lake Shore Dr E, Ashland, WI 54806
Get Directions| Department | Number |
|---|---|
| Sales | 715-682-5252 |
| Service | 715-682-5252 |
| Parts | 715-682-5252 |